Highway Improvements Will Spur Economic Growth

Over $35 million in highway improvements are underway in the Roanoke Rapids area that will extend Premier Boulevard to NC Highway 125, connecting Interstate 95 Exits 171 and 173. The project also includes the multi-laning of NC Highway 125 from US Highway 158 (Julian Allsbrook Highway) to Interstate 95. While these projects will improve mobility, ease congestion and accommodate future traffic growth, they also will open up new land and development opportunities. Land use planning and infrastructure development will be accomplished on a parallel tract to drive business development.  City and county leaders hired a nationally-recognized firm, The Retail Coach, to identify feasible commercial business markets in an effort to accelerate public and private investment based on this area’s competitive location.